Services

Helping professional services firms develop stronger propositions and communicate them more effectively.

We combine strategic thinking, market insight and modern marketing to help you stand out for the right reasons.

Positioning & Proposition

We help you define what you stand for, create a compelling proposition and translate it into a creative platform that brings your business to life across every touchpoint.

FROM

Generic market positioning

  • Looks like everyone else
  • Difficult to articulate your value
  • Inconsistent messaging across your brand

TO

A compelling market proposition

  • Clearly differentiated
  • Instinctively understood
  • A creative platform that brings your proposition to life

Talent Crystal™

The ultimate business development tool.

Powerful market insight, beautifully presented to help you identify opportunities, target key accounts and have more valuable client conversations.

FROM

Generic business development

  • Standard sales decks
  • Shallow evidence of expertise
  • Mass marketing collateral

TO

Insight-led business development

  • Powerful market insight
  • Beautifully presented intelligence
  • Better-targeted accounts and more valuable client conversations
“Working with Black Slate transformed how Levy Group positioned itself in the market. They helped us define a clearer proposition and create a unified brand that resonates globally, while preserving the distinctive strengths of each of our service offerings. The new positioning and brand architecture have supported our expansion into the US and Belgium, strengthened our presence in the UK and Netherlands, and enhanced our reputation as an employer. Most importantly, we’re now better positioned for future growth, and our clients have a much clearer understanding of the value we bring.”
Russell Shepherd

UK MD, Levy Global

AI & Marketing Systems

Independent advice on the technology that will actually make your business better.

We help you cut through the noise around AI, marketing technology and automation to design systems that genuinely improve the way your business operates. Where specialist implementation is required, we work with trusted technology partners to ensure every solution is delivered with the right expertise.

FROM

Technology overload

  • Too many tools and too much AI hype
  • Disconnected systems and data
  • Technology creating more work than value

TO

Technology with purpose

  • Independent, practical advice
  • Connected systems that work together
  • AI and automation delivering measurable value

Websites & Storytelling

Bring your proposition to life online.

We design websites, video and digital experiences that make complex propositions easier to understand, build credibility and convert more visitors into conversations.

FROM

A disconnected digital presence

  • An outdated website
  • Generic marketing content
  • Little reason to engage

TO

A compelling digital experience

  • A website that builds credibility
  • Engaging visual storytelling
  • More meaningful enquiries and conversations

Learn How We Have Helped Leading Organizations Grow

  • Website: Osirian Consulting

    September 3, 2025

    0 min

    Osirian needed to refresh their brand and website to move further into senior SAP roles.

  • Brand and Website: Copper Cloud

    September 3, 2025

    0 min

    Complete new identity and website for this data centre consulting service.

  • Brand and Website: WNTD

    September 3, 2025

    0 min

    WNTD needed to evolve their brand as they moved into Data Centre consulting services.

2025-09-03T11:49:14+01:00

Brand and Website: Arguile Search

Arguile Search requested Black Slate to upgrade their brand to reflect their new sectors and range of services. And built creative platform for marketing.

Let’s Make Things Happen

We can help your consultancy from small tactical campaigns through to strategic campaigns.

“The team at Black Slate have helped CGP Group build multiple brands, websites and lead generating campaigns across the Far and Middle East”

Derek Kenny

CGP Group Co-Founder

James Del-Gatto
Marketing Consultant